Peppa Pig : Winning Little Hearts for 15 years: Capturing Muddy Puddles to Supermarkets

Peppa pig has captured the little hearts and shelve spaces of supermarkets in the last 15 years. ABD’s fortune has been on a growth trajectory after the creation of Peppa.As per a report in April 2017 , Peppa Pig was valued at 1.4 billion USD. 50 million toys and 30 million books on Peppa got sold till that time period as well. Continue reading Peppa Pig : Winning Little Hearts for 15 years: Capturing Muddy Puddles to Supermarkets

Who is behind India’s Marketing Viral Story ?: ‘Collection of old Advertisements, let’s see how many you remember’

‘The Work.The Work.The Work. – In the absence of which nothing else matters’ I think sometimes it is better to just let your work take off without any strings attached & enjoy the freedom 

Indeed, BBDO, along with Zee, have created an act and not an ad. There are artists who are content to keep the anonymity & see their work going places. Great to see that they are happy to take a back seat & let their work do the talking.

Continue reading Who is behind India’s Marketing Viral Story ?: ‘Collection of old Advertisements, let’s see how many you remember’

Robotic Kitchen: MasterChef to HomeStyle Cooking : Moley at your service

So here comes an opportunity to save those simple cooking techniques or the special ‘secret recipes’ of cooking, get the exact same thing cooked at your place far away from home & the best part is that it can be passed on to next generations as well. Your kids can experience the taste of the special cooking styles of their grand parents or even great grand parents when they grow up.

Continue reading Robotic Kitchen: MasterChef to HomeStyle Cooking : Moley at your service

Time to Rewind : GameDay Ground Hopper: Vintage Fan Engagement Tool

back on down the track. It harks back to the old days a bit where you used pen and paper and is designed to enable deeper connections between fans. I’m all for technology and being on my phone at games checking scores and stats but this is a bit stripped back and I thought it would be a fun project that would resonate with fans which it has done so and more!” Continue reading Time to Rewind : GameDay Ground Hopper: Vintage Fan Engagement Tool

The Dad’s Learning Curve : Break from Corporate life and Sneak peek into Parenting

Negotiating skills used during corporate life to reduce million dollars does not apply when it comes to negotiating with my daughter over a chocolate/candy. The tallest chair or sharp corners are her favourite play areas, so my focus on her needs to be more than 100%. Pram is a life saver when you make numerous trip to Tesco, playschool enquiries and parks. Continue reading The Dad’s Learning Curve : Break from Corporate life and Sneak peek into Parenting

The Virgin Mary Bar : Why not lose the booze, keep the craic & say Slainte :)

“Dublin is an incredibly diverse city with an increasingly discerning population, so people are looking for a place where they can sit down with friends and really connect in a lively yet mindful drinking environment.”
“If a fellow Dubliner wants to catch up with mates after 4 pm in the city but doesn’t want to hang out in a pub, the only options available to them are multi-national cafes that largely lack any atmosphere. I’m really looking forward to changing that and finally giving people an alternative.”
Continue reading The Virgin Mary Bar : Why not lose the booze, keep the craic & say Slainte 🙂

Pink Salt : The cruising journey of a volleyball player who turned in to a Restaurateur : Indian Restaurant in Bray, Wicklow, Ireland

After catering to thousands of customers and docking at multiple cities , he decided to anchor his journey in one of the beautiful cities in the Republic of Ireland. When i asked Jithin ‘Why Ireland?’ , he replied with a wry smile saying that ‘it happened somehow, nothing was planned’. Lot of things happen in life unplanned but if you are ready to take risks and half chances then most of the time you end up celebrating your decision.  Continue reading Pink Salt : The cruising journey of a volleyball player who turned in to a Restaurateur : Indian Restaurant in Bray, Wicklow, Ireland

Spyce : Robot Restaurant by MIT engineers

What will happen when Robotics obsessed engineers get hungry and crave for quality food at affordable rates ?

Either they end up searching for new restaurants or use their passion to solve their problem.


Spyce : Affordable, Delicious & Nutritious Meals served at this Robot Restaurant by MIT engineers was one such venture started by 4 young engineers.

Spyce Boyz: Brady Knight, Michael Farid, Kale Rogers, Luke Schlueter

From wearables to hearables to flexibles, Augmented Reality to Virtual reality to Mixed Reality, Artificial Intelligence ; technology has impacted and enhanced all possible facets of life. 
So whenever you have a problem it is quite natural to turn to technology for help. The 4 hungry engineers from MIT were also not different in this. 
The 4 young engineers, Michael Farid, Kale Rogers, Luke Schlueter, & Brady Knight, were finding it difficult to manage quality, nutritious food at affordable cost. They were able to find places giving food at affordable price but then it was missing the quality & the restaurants which were providing quality, nutritious food were priced very high.

Continue reading “Spyce : Robot Restaurant by MIT engineers”

Aavakay : Amchi Mumbai’s Special Andhra Gourmet Delight

Variety of palatable ‘powders’ and pickles will always welcome you with a smile when you enter any authentic Andhra cuisine restaurant.

The Andhra meal’s centre of attraction is Rice. It all starts with hot rice served on to your plantain leaf and a spoon of ghee is poured on top of that. The ghee will melt instantly and disappear in that ‘small heap’ of rice.

This ghee rice becomes the base for the different variety of powders. Tur dal powder, curry leaf powder, gun powder, etc are mixed with the above base and enjoyed one after the another as per your taste buds’ liking.

Continue reading “Aavakay : Amchi Mumbai’s Special Andhra Gourmet Delight”

Kerala : Refreshed Kerala will be welcoming the Guests soon..!!!

The God’s Own Country, one of the best travel destinations of the World, Kerala is a place which is in the wish list of any traveller. The beauty of Kerala is that it has different types of destinations for every kind of traveller. Beaches, wild life sanctuaries, waterfalls, hill stations, back waters, scenic places, cultural festivities, pilgrimage locations, etc. gives the traveller in you a plethora of choices.

Continue reading “Kerala : Refreshed Kerala will be welcoming the Guests soon..!!!”

Kondan The Retreat : Abode in the midst of Nature : Resort good for weekend drives from Mumbai and Pune

Monsoon and road trip compliment each other really well. It gets even better when you decide to explore the natural beauty hidden behind the hustle and bustle of cities. The anxiety of finding a hidden gem at the end of the travel , makes the journey exciting.

Everyone is looking to explore new roads, new destinations, new resorts, and all this to get away from the regular work and to enjoy the time with family and friends.

The search for such a new experience ended with finding a resort named Kondan The Retreat. This is a 2 year old resort situated in the interiors of Pune district.

Continue reading “Kondan The Retreat : Abode in the midst of Nature : Resort good for weekend drives from Mumbai and Pune”

Vanakkam : Tamil Vazhga Tamil Sapadu Vazhga, Authentic Tamil Cuisine, Restaurant started by five foodies

‘Vanakkam’ Namma pasangala, Namma tamizh sapadu now in Thane.

The typical day for a Tamil person starts early in the morning with reading the newspaper while sipping hot coffee. These are two inseperable things in most of the traditional Tamil families. The aroma of filter coffee in the house makes your morning fresh.

Continue reading “Vanakkam : Tamil Vazhga Tamil Sapadu Vazhga, Authentic Tamil Cuisine, Restaurant started by five foodies”

Rabbito : Annoyed by the exorbitant delivery charges, friends start a new Food Delivery App in the capital city of Kerala

Food delivery is very synonymous to pizza home delivery. It goes back to as long as late 19th century when the first pizza was delivered in Italy. The evolution of food delivery has slowly and steadily moved up notches. In 2001 Pizza hut even managed to send a pizza to the space.

The next big bang moment which happened for the food / restaurant industry is the online ordering service. It was in 1995, the first online order service was started (in USA) : world wide waiter, now known as waiter.com. At that time they used to deliver food from approx 60 restaurants in Silicon Valley.

Continue reading “Rabbito : Annoyed by the exorbitant delivery charges, friends start a new Food Delivery App in the capital city of Kerala”

Maggi Dosa to Puttu Kadala : Mallu Couple’s Kerala Konnect restaurant

“Life is a Kitchen : put on your prettiest Apron & whip up something Incredible”

It is great to see people following their passion and glistening through the journey with utmost determination.

When you have a corporate job and a monthly salary then it is difficult to come out of that ‘comfort zone’ to try something different and put your hard earned money in a mini startup.

Suraj , whose passion is to experiment with cooking, decided to quit his ‘mundane’ corporate job and open his own restaurant. To manage a restaurant all alone is a tough nut to crack. Understanding the tall task ahead of Suraj, his wife Shreeja also quit her job to support him in this new entrepreneurial venture.

Continue reading “Maggi Dosa to Puttu Kadala : Mallu Couple’s Kerala Konnect restaurant”

World Cup 2018 : Poka Russia, Alttalaa Qatar

World Cup 2018 : One of the best World Cup tournament played in the recent past.

It all started with Iceland holding Argentina. Germany had to exit at the group stage. Portugal and Spain the next casualties. Iran and Morroco got everyone’s attention. Host nation Russia also stretched their opponents and reached the Quarter finals.

Finally it came down to four teams Belgium, England, Croatia and France.

England with their young squad finished fourth. Well played England.

Belgium secured the 3rd spot. The Red Devils played excellent football and they were my favorites.Great come back against Japan. Thrilling encounter with Brazil. But one error and they lost the semi final against France. They signed off in style winning their final encounter against England.

Continue reading “World Cup 2018 : Poka Russia, Alttalaa Qatar”

Croatia: Independence War to World Cup Final: The Winning Spirit keeps them going

Croatia who were considered the underdogs are one Win away from scripting history in the Football World Cup.  They defeated Argentina, Nigeria and Iceland in the group stage. This was followed by three knock out matches all of which went in to extra time which adds up to 90 minutes of extra time. So it is like they have played one match extra. Players should have been hit with fatigue but none of the players have shown even a glimpse of that.

Croatia will play their final World Cup 2018 match on the 15th of July, 2018. A Win against France will make sure that Croatia will be part of the elite list of World Cup Winners.  Till now only 8 countries have managed to win the World Cup.

Continue reading “Croatia: Independence War to World Cup Final: The Winning Spirit keeps them going”

Belgium : The Red Devils with One Dream

#WorldCup2018 #Russia2018

The Red Devils secured the 3rd place.

The golden generation of Belgium lost just one match, that too 0-1 against France, in their entire 2018 World Cup campaign.

This is Belgium’s best performance in a World Cup. The previous best was 4th place in 1986.

They have won 25 of their last 26 matches.

They have 10 different goal scorers in this World Cup which is equivalent to the current World Cup record.

21 out of the 23 players in their squad played in at least one of the World Cup matches. The 2 players who missed out were the reserve goal keepers.

The dressing room photo says it all. Their passion and dedication to win this tournament was their dream.

Continue reading “Belgium : The Red Devils with One Dream”

World Cup 2018 : From Messi Vs Ronaldo to Messi & Ronaldo

Probably this might be the last World Cup for both Messi and Ronaldo. Their El Classico fights will continue but the World Cup clash is going to be an elusive one for these two players who probably will have the biggest fan following.

The questions / debates like ‘did they play really well?’, ‘team mates played to their potential?’, etc. will take place over the next couple of days. But it is curtains for the sensational CR7 & magical LM10. But the respect for the players and game will continue. Continue reading World Cup 2018 : From Messi Vs Ronaldo to Messi & Ronaldo

World Cup 2018 : France unleashed a 19 year old & he was too hot to handle for Argentina

But this 19 year old : Kylian Mbappe Lottin (the costliest teenager signed by any club – currently playing for Paris Saint Germain on loan from Monaco FC) showed the World that age or experience does not matter when it comes to showcasing your skills. He played with ease and with great maturity. Mbappe definitely will feature on all the newspaper headlines tomorrow. What a way to announce your arrival on the big World arena…!!! Continue reading World Cup 2018 : France unleashed a 19 year old & he was too hot to handle for Argentina

World Cup 2018 : Ronaldo Vs Messi on the cards ?

Two superb matches on the cards.

Will they be as interesting as expected or will it be a one way traffic ? Are we going to witness the magic of Ronaldo and Messi ? The star names of France, Uruguay, Argentina  and Portugal will shine tonight ? This night will witness a new star emerging from the shadows of super stars ? Will the matches go to extra time and penalty shootout?

World Cup 2018 will get a chance to witness a potential Ronaldo Vs Messi quarterfinal ? If that happens then the whole footballing world will be glued to their TV sets on the 6th of July. Continue reading World Cup 2018 : Ronaldo Vs Messi on the cards ?